OUR PHILOSOPHY AND MISSION Alexander W. Cruden & Co. is a accounting and consulting firm dedicated to a high level of personal service. We take an interest in the success of our clients. It is this philosophy, and the quality of our services, that provide peace of mind rare in today's complex business environment. Our mission is to provide our clients with innovative solutions that improve profitability and efficiency, anticipate needs and exceed client expectations. We have focused our practice on closely-held companies, and on high net worth individuals and families. COMMITMENT TO PERSONAL SERVICE A partner and at least one specific member of our professional staff are assigned to each client to assure accessibility, timely response, consistency and continuity of the staff who understand your business. We believe in the value of relationships. We view every client relationship like a partnership, and truly believe that our success is a result of your success. We are committed to providing close, personal attention to our clients. We take pride in giving you the assurance that the personal assistance you receive comes from years of advanced training, technical experience and financial acumen. Our continual investment of time and resources in professional continuing education, state-of-the-art computer technology and extensive business relationships is indicative of our commitment to excellence.